Are FMCG’s Consumers More Loyal Towards Brands? An Empirical Study in Pakistan. Journal of Asian Development Studies, [S. l.], v. 4, n. 1, p. 13–21, 2015. DOI: 10.62345/jads.2015.4.1.3076. Disponível em: https://poverty.com.pk/index.php/Journal/article/view/3076. Acesso em: 2 aug. 2026.