Exploring the Impact of Green HRM, Corporate Social Responsibility, Organizational Green Culture, and Work-Life Balance on Sustainable Corporate Performance: The Moderating Role of Organizational Citizenship Behavior for Environment

Abstract

This study examines the impact of Green Human Resource Management (GHRM), Corporate Social Responsibility (CSR), Organizational Green Culture (OGC), and Work-Life Balance (WLB) on Sustainable Corporate Performance (SCP), with Organizational Citizenship Behavior for Environment (OCBE) as a moderator. Data from 186 South Punjab higher education institutes employees, both teaching faculty and managerial, were collected using purposive sampling and were analyzed using SEM-PLS to validate the proposed relationships. Reliability, convergent, and discriminant validity of the study variables were assessed and found satisfactory. Findings highlight significant positive links between CSR, WLB, and SCP. However, GHRM and OGC had an insignificant relationship with SCP. OCBE moderated only the WLB-SCP relationship. OBCE did not moderate the other relationships CSR-SCP, GHRM-SCP, and OGC-SCP. This research contributes theoretically to understanding the strategic role of OCBE and provides practical insights for managers aiming to align HRM and environmental goals to boost SCP.